You’ll Never Talk Alone? Liverpool Top Premier League of Podcasting

Podchaser analysis reveals the most-discussed teams in top-flight football

London, UK — With hours to go until the start of the 24/25 Premier League season, Liverpool FC has emerged as the most talked-about football club in the pre-season podcasting world. According to Podchaser – the podcast industry’s intelligence engine – Liverpool FC (and its related nicknames) has been mentioned over three times more than second-place Arsenal. 

The two Manchester clubs – City and United – followed Liverpool and Arsenal in the discussion rankings. Such is the dominance of Liverpool in the podcasting world, that they were mentioned two times more than West Ham, Everton, Brighton, Aston Villa and Newcastle put together.

Liverpool racked up an impressive 15,028 mentions in the past 90 days across all podcasts, globally. The data underwent a comprehensive review by Podchaser experts, which included contextual analysis and verification of keywords and phrases to avoid counting mentions of clubs’ shortened names (for example, “ Newcastle”) as a location rather than the club.

And if the Premier League were decided this season on podcast chat alone, it may be that Wolverhampton Wanderers need to be worried about their future – as Wolves only scored 257 mentions. Joining them in the relegation spots are Ipswich and Leicester.

Here’s who tops the Premier League of podcasting:

Bradley Davis, CEO of Podchaser commented: “You’d think it’d be tight at the top as Premier League Clubs generate so much chatter across media in general. But Liverpool are runaway winners. Perhaps a new, high-profile manager with a track record of delivering, and a fighting chance of league success is the recipe for a lot of hype around the club in podcasting. This data not only reveals the popularity of these clubs, but also reflects broader trends in media consumption – where podcasts are increasingly becoming go-to platforms for detailed sports analysis, commentary, and fan interaction.”

Podchaser’s analysis provides valuable insights for advertisers and content creators, pointing to strategic opportunities to engage with avid football fans during the run-up to and throughout the Premier League season. For more information head to www.podchaser.com